PGA Show 2027

DATE

January 26–29, 2027

LOCATION

Orange County Convention Center

1000+

Project Delivered

PGA Show 2027: The World’s Biggest Golf Business Exhibition in Florida

PGA Show 2027 is the premier exhibition organized every year for the golf industry. It’s going to be held from January 26 to January 29, 2027, at the Orange County National Golf Center and the Orange County Convention Center (OCCC) in Orlando, FL. This is the 74th year of the show, controlled by Reed Exhibitions (RX) and the PGA of America. It’s not a general public trade show; only industry people are given access via industry badges to walk the floor.

At the PGA Show 2027, 43,000+ people are expected to visit, along with over 1,000 exhibitors worldwide. The expo fills more than 400,000 square feet of space. You’ll find golf course owners, pro-shop owners, buyers, PGA and LPGA professionals, coaches, instructors, and directors of golf attending the show together. The show floor is split into pavilions, so people can go straight to see equipment, apparel, technology, or services without browsing deeply around. The event also organizes educational business talks about the growth of pickle ball, tennis, and padel sports. In addition, there’s a Demo Day, held outdoors at the Orange County National Golf Center, where brands let attendees test gear in real time before the main show floor opens.

Preparing for the PGA Show 2027 in Orlando? We are the best exhibition stand design company in Orlando that provides best in class booths with modern tech, your brand voice and compliance with Orange County National Golf & the Orange County Convention Center. Therefore, our professionals know what works and what doesn’t in such types of shows. Moreover, we offer end-to-end, tailored exhibition solutions, along with rental services for the PGA 2027 expo. Get in touch today for design consultation!

BUILT TO ATTRACT. DESIGNED TO PERFORM.

Explore custom exhibits designed around real brands, real goals, and real show floors. From compact rentals to large custom environments, Whimsical Exhibits USA creates exhibit solutions tailored to your space, budget, and marketing objectives.

frequently asked questions

1. What makes PGA Show 2027 a valuable exhibition for golf brands?

PGA Show 2027 brings together golf industry professionals, course and facility buyers, golf professionals, pro-shop owners, coaches, distributors, and other decision-makers. With more than 1,000 brands represented, it gives exhibitors a focused environment to launch products, build relationships, and generate new business opportunities.

2. How can golf brands make their PGA Show booth more interactive?

Rather than relying only on product displays, exhibitors can incorporate product demonstration areas, interactive technology, equipment testing, digital presentations, and hands-on experiences. This is particularly useful for golf equipment, training aids, apparel, technology, and accessories where visitors benefit from seeing products in action.

3. What should be included in a PGA Show 2027 booth design?

A well-planned booth can combine product merchandising, branded graphics, demonstration areas, consultation counters, meeting spaces, storage, and digital displays. The layout should make it easy for golf professionals and buyers to discover products while providing comfortable areas for business conversations.

4. How can exhibitors use their PGA Show booth to attract retail buyers?

Create dedicated product zones and clearly communicate what makes each collection or product line valuable to retailers. Private meeting areas, organized product presentations, launch displays, and scheduled buyer appointments can help turn booth traffic into meaningful business discussions. The show itself highlights opportunities to connect with retail partners, dealers, reps, and existing customers.

5. When and where will PGA Show 2027 take place?

PGA Show 2027 is scheduled for January 26–29, 2027, at the Orange County Convention Center in Orlando, Florida. The main exhibits will be held in the West Concourse from January 27–29, while Demo Day is scheduled for January 26 at Orange County National Golf Center.